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Our latest news


Southampton FC introduce self-serve bar walls with Boxbar
Big news from the South Coast! Ahead of the 2025/26 season, Southampton FC announced OVG as their new food and beverage operator, and we’re proud to say Boxbar has joined the partnership. As part of the club’s mission to shorten wait times and deliver a world-class fan experience, Boxbar has installed two brand new automated, self-serve beer wall systems at St Mary’s Stadium. These custom-built self-serve beer TapWalls bring the power of self-service technology straight to
Alex Ogilvie
Oct 28, 20252 min read


Product Update: Boxbar Container Bar – The next generation of mobile, self-serve bar solutions
This summer marked a major step forward for the team at Boxbar Tech as we debuted our brand-new fleet of automated, self-service Container Bars (patent pending). Designed for scale and speed, the Boxbar Container Bar (patent pending) is a mobile solution and a true game-changer for event organisers, festivals operators, open-air events and hospitality businesses. Whether it’s a stadium concourse, a festival field or sports fanzone, these brand new units deliver a streamlined
Alex Ogilvie
Sep 18, 20253 min read


Boxbar Tech takes self-service bar technology to Sweden for Ice Hockey World Championship
We’re excited to reveal Boxbar has officially landed in our ninth country. Earlier this month, we made our Swedish debut at the IIHF Ice Hockey World Championship , hosted at the legendary Avicii Arena in Stockholm. Working alongside our brilliant partners at ASM Global , we’re delivering our one-of-a-kind automated, self-service bar solution to help serve thousands of ice hockey fans from across the globe. The numbers speak for themselves: ✅ 17 days of continuous internati
Alex Ogilvie
May 19, 20252 min read


PSG and Topivo introduce Boxbar automated, self-service bars at Parc des Princes
The lights were on. The stakes were high. And the Parc des Princes was buzzing with thousands of fans ready to witness a Champions League semi-final showdown. While Paris Saint-Germain booked their place in Munich for the UEFA Champions League 2025 final, we were making a bit of history of our own. Boxbar Tech made its debut at the iconic home of PSG and delivered a self-service bar experience fit for the French champions. Introducing self-serve bars to one of France’s most
Alex Ogilvie
May 15, 20252 min read


Paris La Défense Arena introduce self-serve bars with Boxbar Tech
Boxbar Tech has officially launched automated, self-service bars in France, bringing our next-generation solutions to one of Europe’s most iconic venues — Paris La Défense Arena. In partnership with Topivo Restauration , we activated across two major, back-to-back events. From a sell-out concert to top-flight rugby, Boxbar’s smart, scalable technology proved its value as the arena bar solution of choice. Two Events. One Effortless Experience. Paris La Défense Arena hosted two
Alex Ogilvie
Apr 25, 20252 min read


Boxbar Tech and Levy shortlisted for Best Use of Innovative Technology award at The Cateys 2025
We’re excited to share that alongside our partners Levy, we have been shortlisted in the Best Use of Innovative Technology category at The Cateys 2025 . This recognition highlights our work alongside our valued partners at Levy UK + Ireland, delivering automated self-serve bar technology at Birmingham City Football Club. A huge thank you to the team at Levy for their ongoing collaboration and shared vision. It’s an honour to be recognised together on such an iconic stage. Wh
Alex Ogilvie
Apr 15, 20251 min read


Transforming Stadium Bars: Self-Service Bars Arrive at Adelaide Oval
Australia take on India in the day night test match at the Adelaide Oval We’re excited to announce that in partnership with the iconic Adelaide Oval , we’re enhancing the fan experience by bringing the convenience of automated, self-serve bars to Australian cricket fans. This groundbreaking collaboration launched during a One Day International against Pakistan in November 2024 and reached new heights during the most recent Test Match series between India and Australia. Durin
Alex Ogilvie
Jan 3, 20252 min read


Birmingham City Football Club partner with Boxbar for high speed self-service bar installation
The Boxbar self-service bar wall at the St Andrew’s @ Knighthead Park stadium In partnership with Birmingham City FC and Levy UK we are proud to reveal our fully integrated, fully bespoke self serve bar wall at the Globe & Ball bar within the newly renovated St Andrew’s @ Knighthead Park stadium. Watch the video below to see the new installation in action. Our high-speed, self-service TapWall installation features six terminals and 12 taps serving popular beers and ciders su
Alex Ogilvie
Nov 14, 20242 min read


Delaware North and Boxbar Tech bring self-service bars to London Stadium
In an exciting development for football fans and stadium-goers, Delaware North UK and Boxbar Tech have teamed up to bring auto-pouring, self-service bars to London Stadium, the home of West Ham United FC. Following a successful trial at the end of the 2023/24 season, Boxbar’s one-of-a-kind technology returns for the 2024/25 campaign, enhancing the fan experience on match days with cutting-edge self-service beer technology. A New Era of Self-Serve Bar Convenience This season,
Alex Ogilvie
Oct 8, 20242 min read


Boxbar Tech launch self-service bar technology in America and deliver first Stateside events for LIV Golf
We are excited to announce that our automated, self-service bar technology is now officially up and running in the USA . Last month we were in the United States delivering our auto-pouring, self-serve bars for the LIV Golf fans at two very special events—starting in Chicago before heading to Dallas for the season finale. With temperatures getting as high as 37 degrees Celsius or 99 Fahrenheit, our Boxbar Mobile self-service beer machines were on hand to keep the crowds re
Alex Ogilvie
Oct 3, 20241 min read


Raising the bar at York Racecourse: A permanent self-serve ball wall built for speed, style and scale
When it comes to premium venues with high levels of footfall, York Racecourse is up there with the best. It's one of the most prestigious racecourses in the UK, hosting world-class events like the Ebor Festival and the Dante Stakes. This is a venue where expectations are high and every second counts—especially when it comes to service. That’s why ASM Global and York Racecourse brought in Boxbar. Their goal? To replace an outdated wine and Prosecco kiosk with something fast
Alex Ogilvie
Sep 5, 20242 min read


Product Update: All-weather automated, self-service bars
We’re excited to announce a significant enhancement to our 3 Bank Automated Pour Mobile Bar. Thanks to recent developments, this terminal...
Alex Ogilvie
Aug 13, 20241 min read


Self-Service Bar Solutions for Sports Stadiums, Arenas & Venues
How self-service bar technology is revolutionising sports venue and stadium bar solutions In the fast-paced world of sports, where every second counts and customer satisfaction is king, innovation is key to staying ahead of the game and when it comes to venue bar solutions, innovation is something that has been desperately needed for years. At major sporting events, be it football, rugby, cricket, horse racing, golf, tennis or American Football, the fan experience is paramoun
Alex Ogilvie
Jun 3, 20243 min read


7 Reasons why Boxbar's self-service technology outshines a typical event bar operation
Quite a lot of us enjoy a drink. But not many of us enjoy the process of getting served for a drink, especially at major events, large...
Alex Ogilvie
May 7, 20242 min read
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